The main reason graphic designers fail to produce successful prints is because they don’t understand the needs and demands of the printing process. It’s a shame because printing can be an excellent way to market and advertise your designs and products.
The first step to a perfect printed design is a thorough proofread. This should be done to catch any misspellings, layout errors, or inconsistencies in colors. It’s also a good idea to ask someone else to take a look at your work. Another pair of eyes can help you spot errors that you may have missed during your initial proofreading.
Another aspect of print design is ensuring that all images are high-resolution. This will ensure that the smallest details are crystal clear when they’re printed. A standard of 300 dpi is usually recommended for most print jobs. For large format graphics, this is especially important to account for the distance at which audiences will view them.
Color plays a crucial role in any design, and it’s important to keep in mind that printed colors may differ slightly from what is displayed on screen. Choosing a color palette that resonates with your audience is key, and it can be helpful to use tools like Adobe’s color picker or Pantone’s online color finder to ensure that your chosen hues will print accurately.
Typography is a cornerstone of any design, and it’s important to choose fonts that are legible and consistent with your brand’s personality. It’s also essential to pay attention to the size, line spacing, and kerning of your fonts, as these can affect readability. Finally, it’s important to maintain a visual hierarchy by using size and placement to make sure that your most important elements stand out.
Most printed materials require an area of bleed on the edges, and this is often overlooked in digital designs. Bleed is an area of extra space that extends beyond the edges of your final trimmed product, and it’s designed to accommodate any slight shifts in production or cutting that might occur during the printing and trimming process. Without a proper bleed, you risk having unwanted white space or borders around your finished project.
In addition to bleed, it’s also important to include safety margins in your design. These margins will prevent essential text or graphics from sitting directly on the trim, fold, crease, or perforation lines of your finished project. These margins will help to keep your printed piece clean, organized, and optically centered.
Once you’ve completed your final design, it’s a good idea to do a test run on your home printer or with a professional commercial printing services in Detroit. This will give you a tangible preview of how your design will look in print and allow you to make any necessary adjustments before the full production run. It’s also a great idea to get a hard copy proof from your printing company to verify that your design meets their specifications. This will help to avoid any costly mistakes in production and save you time down the road. For more details visit https://www.detroitprintservices.com/.